GQ Law

GQ Law/Coastal Estate Planning is a law firm based in San Diego and Orange County California. The firm specializes in estate planning, Wills and Trusts, Probate, and Trust Administration.

Crowdsourcing for Small Business- Maximizing Your Time

Posted on July 21, 2014 by Gary

Crowdsourcing for Small Business

Now that’s you’ve read through GQ’s e-book Accidentally Self Employed and met with him to set up the right business format, you’re on your way to small business success, right? Well, at least you’ve gotten over the first hurdle.

According to the Small Business Administration only about half of all small businesses make it past the 5 year mark. Gary and the team here at GQ Law want your business to be one of those 50% who make it. We’re going to be posting a series of tips and tricks to help keep your small business in the green. Read on about our first trick: crowdsourcing.
Continue reading →

Before Launching a new Business: Test the Waters

Posted on March 25, 2014 by Gary

Its easy to get carried away when the light bulb goes on and a great business idea pans out in our minds. Experienced entrepreneurs warn: text the waters first. Here are some ideas of ways you can “test the waters” before diving in to a new business venture.

Check the Waters

Before getting in too deep, survey the scene. Are their already companies selling the same or a very similar product or service? How will your product/service be different and attract customers?

Survey the Scene

Talk to people: Hunter Walk, former YouTube executive suggests you ask people standing next to in a public place like a grocery store or coffee shop if they have a need for your product/service. He warns, if you’re not willing to go out and talk to strangers, you may not be up for the challenge of starting a new business from scratch. This will also help you practice and refine your pitch. You may find that you need a different way of describing your product or service in order to help people recognize their need for it.

Start Small: You may want to try selling your product on a smaller scale such as at local markets or on an easy to set up online shop on sites like Esty.com or BigCartel.com. Those initial months of selling and tracking will help you pinpoint what customers really want.

Try Email: Email contacting is another inexpensive way to sample potential customers. Research to find contact information of potential customers and contact them asking for feedback. This method may also connect you with some potential investors. For example, if you want to start selling accounting software, you might look up some of the top accounting firms and contact executives for their feedback.

For more tips and help in starting your business, follow this link to get your free copy part 1 of Gary’s new book “Accidentally Self-Employed” or call him at 858-549-8600.

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It Pays to Be a Small Business

Posted on January 31, 2014 by Gary

It Pays to Be a Small Business

Sometimes small business owners feel like they’re left in the shadow of bigger businesses but that’s not always a bad thing.

Small businesses are flexible businesses, that flexibility is a competitive advantage. Larger institutions mean larger risk and more complexity so big businesses often struggle to change, even when the market calls for it. Small businesses can adapt and change to meet the current market needs as they arise.

Small Businesses also have the advantage when it comes to Continue reading →

Gifts for Clients and Associates: Holidays as a Business Owner Part 2

Posted on December 9, 2013 by Gary

Gifts for Clients and Associates

With an ever increasing number of holiday events, plays, parties, dinners, etc, staying on top of well wishes at the office can easily be put on the back burner. Business owners, use the quick tips and ideas in our two part Small Business Holiday series to wow your clients and associates this season.

In part one of our series we gave you great tips for your holiday cards. Today, we’ve got some ideas to make gift giving a breeze.

Part 2: Holiday Gift Ideas for Clients and Business Associates

1. Gift Cards– Its hard to go wrong with a gift card. According to Gift Card Granny, gift cards have been on the top of Christmas wish lists since 2007. Think restaurants, electronic stores, iTunes or even Visa gift cards for maximum flexibility. Visit Granny’s site for a list of the most requested gift cards.

2. Gift Baskets– Stick with edible items. Don’t assume that women want baskets filled with lotions and soaps. Give something your associate can share with their employees and/or family. Don’t be afraid to think outside of the basket and go with arrangements of fruit (Edible Arrangements) or cookies (Cookies by Design)

ediblearrangements.com

3. Chocolates– There are many options to choose from, you can even order boxes online from many chocolatiers. Think Godiva, Lindor, Whitmans (Russell Stover), Ghiradehli, etc. Chocolates from See’s Candies are a GQ Law favorite.

www.sees.com

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Holidays as a Business Owner: Part 1 Holiday Cards

Posted on December 7, 2013 by Gary

With an ever increasing number of holiday events, plays, parties, dinners, etc, staying on top of well wishes at the office can easily be put on the back burner. If you’re a business owner, use the quick tips and ideas in our 2 part Small Business Holiday series to wow your clients and associates this season.

http://worksmartlivesmart.com/wp-content/uploads/2008/12/Holiday-Stress.jpg

Part 1: Tips for Proper Christmas Card Etiquette from TinyPrints.com

1. Be aware of which holidays each recipient celebrates. “Happy Holidays” and “Season’s Greetings” cards are an easy way to avoid offense.

2. Mail your cards as early as possible. Ideally your cards will arrive in early or mid-December.

3. Use handwriting wherever possible, especially on the outside of envelopes and when signing the inside of the cards. This will show your clients that you care enough to take a few minutes to give them some personalized attention.

4. Always include a return address label.

5. Don’t send e-cards as a substitute for real cards. A holiday card should be an act of generosity with a personal touch, not a clickable link in an email.

6. When sending cards to business associates, keep it professional and send to their office. Mail cards to the homes of co-workers rather than handing them out in the office.

While a card alone is nice, many professionals like to also send a gift to important clients and business associates. Check back Monday for Part 2 of our Small Business Holiday series where we’ll have tips for gift giving to clients and associates.

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