Before Launching a new Business: Test the Waters
Its easy to get carried away when the light bulb goes on and a great business idea pans out in our minds. Experienced entrepreneurs warn: text the waters first. Here are some ideas of ways you can “test the waters” before diving in to a new business venture. Check the Waters Before getting in too deep, survey the scene. Are their already companies selling the same or a very similar product or service? How will your product/service be different and attract customers? Survey the Scene Talk to people: Hunter Walk, former YouTube executive suggests you ask people standing next to in...
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